Monday 16 May 2011

How Do the Top Agents Generate Their Insurance Leads


Insurance agents need to keep constant influx of quality insurance leads to make money, right? They have a desperate need for these leads to keep their business going and growing. While there are many successful agents who do not have any trouble finding good quality insurance leads, this just is not the case for agents that are just getting into the business. If you have been in the business for a long time and are confident in your ability to find insurance leads on your own then you are probably making a pretty decent living. On the flip side, if you are new to the business or unsure about whether you can find enough quality leads then you may need to use the following tips in-order to generate leads on your own or find a quality online insurance lead provider.


1. If you are willing to pay for leads then you can get all the leads you need and more. Keep in mind that there are many services that provide leads to brokers and agents. You do have to pay for them, but if they are good quality insurance leads then they are worth it because they can be turned into sales rather easily. Once you find the right a company that you can trust you can purchase almost all types of insurance leads a fairly reasonable price.


2. You can also ask your clients to find leads for you. This is something you do not want to do too often and you want to be extremely tactful about it, but if done right it can work very well. You can send out postcards that ask your current clients to refer their friends and family members. This can be one of the easiest ways to get quality leadsfor your business. Remember if you are providing your current clients with a quality service, then it is ok to ask them for referrals.


3. You can also set up your own website to bring insurance leads to you. If you set up your own website and market it correctly you can actually sit back and wait for insurance leads to show up in your inbox! Although this sounds pretty simple, unfortunately it is not. There is a lot of work that goes into marketing your website online, but if you have the resources this can be a viable option.
To be a successful insurance agent it is a good idea to do a combination of all three of these methods and more. Keep in mind that there is no such thing as having too many leads at any given time. Each lead is a potential sale and potential money in your pocket. You will always be working, first to find the prospects and then to turn them into clients



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